Sunday, July 17, 2011

What's the difference in a duck?

There really is a difference in photographers, but if you asked most people if it mattered who did their photos, it would be about like asking, "What's the difference in a duck?" There are so many people with nice cameras who "shoot" good pictures and even call themselves professional, that what passes as "professional" photography these days often isn't.

I did senior portraits for Morgan's cousins and her brother, so I asked her if she would be willing to be a spokes model for us. We'll be photographing her "real" senior portraits later at some locations she's picked out, but we did a model session this week at our studio and outdoor portrait area just for some samples. I decided to try something. I created some portraits that reflect our typical work. You can find them on our Facebook page. However, I also created some images like many of the ones I see on Facebook and even some photographers' websites.

Many of the new photographers have several things in common. Most often, somewhere on their website, you'll find "I love natural light." Then you'll see images with very vivid, saturated colors.
Here's natural light.Some of the "mom's with cameras" photographers call it SOOC - Straight out of camera.

Notice how there's a slight bluish tint to the natural light images? They were all created in the shade in order to eliminate harsh shadows in the sun. The first one, the exposure was set for the scene. The background colors look rich, but Morgan's a little dark. Camera's are dumb that way. They average everything. So, unless your light on your subject is the same as the light on your background, one or the other is going to be either too light, or too dark. So, natural light isn't all it's cracked up to be. You have to supplement the light in order to get an overall pleasing image, or else, just settle for something less.

In the second image, I set the exposure to be more pleasing on Morgan, but the result is a slightly "blown out" over-exposed background. Not too bad since Morgan still looks good, and the background is blurred enough that it isn't extremely distracting.





What a lot of photographers do to compensate is "fix it in Photoshop." They've figured out, or learned from an on-line or DVD training program, how to "saturate" the colors. And boy do they saturate. The image on the left is the same as the image above, just over-worked to saturate the colors and vignette the image. Hey, there's a time and a place for this kind of technique. But as a general rule, in professional photography, if you can see the technique, you've gone too far. A vignette, for example, should be there, make the photo look better, but not be particularly noticeable itself. Also, there's still that slightly bluish (or "cool") tint. It needs to be warmed.


 Here (left) is the same pose with a flash for the mainlight, and using natural light and a reflector for hair and fill lights. On the right is a better pose, again using flash for a mainlight to balance the light on subject and background, provide more flattering, and realistic (directional) lighting, on her face, and using the natural light and a reflector for hair and fill lighting. Occasionally, I'll saturate the colors of the background and/or clothing, but only if it seems to be the "right" treatment for the image - not to salvage poorly photographed images.


These two images are the same natural light photo. At left is the "sooc" image, and at right, the same image with the cool blue tint removed. It didn't take a "Photoshop action" or special software. I don't photograph with my camera set for jpeg. I photograph raw and load the images onto the computer with a program that can do minor adjustments to exposure, color temperature, and cropping on the raw files before converting them to jpg.

There really is a difference in photographers. For starters, look for a certified professional photographer. You need a photographer who can start with a quality image in camera. Whatever art work and retouch they do from that point should be to make you look incredible, not to fix a bad image. Remember, you get what you pay for. You want photos that look good, and more than that, photos in which you look good. It's your image; don't settle.

Visit our Facebook page to see a video of the images from Morgan's spokes model session.

1 comment:

  1. I saw a really cool magazine in the waiting room at OU Medical Center. It's a local magazine designed to help Mom's find bargains on clothing and other products and services. For example, it had pages on "here's where to shop for clothes for" different age ranges of children. The photography was done by local "photographers." Unfortunately, most of them seemed to have used "natural" or available light, both in the magazine features and in the photography for their own websites. There were a lot of photos of kids with bluish tint to them. Some with a yellowish tint from incandescent lighting. Most with flat lighting. It's sad that this is what is being promoted as professional images.

    ReplyDelete